Alibaba pact sees Big Data shape travel choices for well-heeled Chinese

A PARTNERSHIP between the Thai tourism authorities and Fliggy, the online travel platform of e-commerce giant Alibaba, is aimed at harnessing Big Data to target big-spending Chinese tourists with precision marketing, said Yuthasak Supasorn, governor of the Tourism Authority of Thailand (TAT).
Sourve

More Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

%d bloggers like this: